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Cacau ShowPropelling Cacau Show's Ecommerce and Marketing to New Heights

Improving Cacau Show’s Ecommerce and Marketing

Download the Full Success StoryCacau Show is a Brazilian chocolate manufacturer founded in 1988 by seventeen-year-old Alexandre Tadeu da Costa. Today, it is the largest network of fine chocolates globally, with over 4,000 stores throughout Brazil. For Cacau Show, each chocolate is a real moment of happiness.The company already had Salesforce Commerce Cloud in its technology stack. To achieve its business goals, it needed to unleash the full power of the platform and stabilize its code base version in Salesforce Commerce Cloud. Also, Cacau Show used another third-party solution for email marketing and sought to optimize marketing efforts to seize new opportunities by implementing a comprehensive digital marketing platform.
“After experiencing some implementation and maintenance difficulties with our Commerce Cloud website, we reached out to Salesforce to introduce us to a global AAA-level partner. It was necessary for us to stabilize our source code in order to take our digital commerce business to the next level. Simultaneously, we had another challenge of implementing Marketing Cloud for our Cacau Lovers loyalty program. This partner needed to have best-in-class quality in service execution and technical expertise, as well as the ability to work across Salesforce's various clouds, thus accelerating our multicloud initiative. With OSF, in addition to all of this, we found a true business partner that helps us pave the way towards a more digital future. We delivered value to the business in a short period of time and have already reaped the benefits of this partnership.”
ANDERSON NAKANDAKARE GONÇALVES
New Business Manager, Cacau Show
Cacau Show
Cacau Show
OSF Digital deployed Salesforce Marketing Cloud and improved Cacau Show’s Salesforce Commerce Cloud implementation.The technical solution included implementing Marketing Cloud with journeys, updating and fixing the code base version in Salesforce Commerce Cloud, enhancing the Cacau Show website, as well as fixing integration issues, quota alerts, and bugs.OSF continues to support Cacau Show with ongoing project improvements, including keeping the code up to date with the latest developments and taking advantage of ES6 features implemented by Salesforce.
Cacau Show
Cacau Show
OPTIMIZED ECOMMERCE AND MARKETING
BOOSTEDEMAIL OPEN RATES FROM 10% TO 60%
MOREPERSONALIZED COMMUNICATIONS
REDUCEDCOST OF SENDING EMAILS
BETTERFUNCTIONALITIES AND SUPPORT
THIS SOLUTION MAY BE RIGHT FOR YOU IF YOU WANT TO:
  • Improve your email marketing performance.
  • Create targeted and personalized communications for your customers.
  • Easily segment your contact base for campaigns and communicate through various channels.
  • Enhance your ecommerce functionalities and support to keep your site up to date.
  • Better align with your business and customer needs.
  • Increase traction, visibility, sales, and ROI.
  • Save time and reduce operational spending.
Download the Full Success Story
Cacau Show